Privacy Policy

Important note

This Privacy Statement explains how we collect and use your personal information, why the law permits us to do so, who has access to your personal information, and what your rights are. Please examine it well.

In the event that the Site provides a separate Privacy Statement accessible via the Site’s homepage, and if that Privacy Statement and this Privacy Policy are in disagreement, the Privacy Statement shall take precedence.

We take your privacy seriously and will only use your personal information as outlined in this Privacy Statement. We are the “controller” of the personally identifiable information you supply to us.

You have the right to object to our processing of your personal information for the purposes of our legitimate business interests or direct marketing (including any related profiling). To learn more about your rights and how to exercise them, please refer to the section entitled Your rights.

Personal Information we might gather and why

Personal data is any information that directly or indirectly identifies you (such as your name) as an individual (for example, information about your use of our products and services).

We could get the following information about you:

Contact information: your name, email address, and telephone number, so that we can contact you in response to an inquiry you make on our Site or in reference to the products and services that we have committed to offer to you from time to time;

Correspondence: we collect any extra personal data you may send to us from time to time if you contact us through email, letter, telephone, our website, or any other methods;

If you choose to reply to surveys, we will utilise the information gathered for research purposes.

We or our third-party service providers will collect information connected to transactions you do on our website for the purposes of processing your orders.

Information of Site Visits: details of your visits to our Site, including, but not limited to, traffic data, location data, weblogs, and other communication data, whether this is necessary for our own billing reasons or not and the resources that you use.


What exactly are Cookies?

Through cookies, we collect information on your usage of our website. Cookies are text files that websites keep on your computer, mobile device, or tablet to remember who you are and information about your visit. Cookies can be used to display information on our website according to your preferences. The majority of large websites employ cookies.

What cookies are utilised on this website?

The cookies that we and our business partners employ on our website can be roughly categorised as follows:

Essential – Certain cookies on our website are required for us to provide you with a service you have requested. This might include a cookie that allows you to check in to your account on our website or that enables communication between your browser and our website. Our cookie option given in the section “How can I reject or opt out of getting cookies?” is likewise a required cookie. Our Site may not function properly without some cookies.

Analytics – We employ analytics cookies to better comprehend how people interact with our website. Counting the number of unique visitors to our website or users of a specific function, rather than the overall number of times the website or feature is utilised, is one example. Without this cookie, you would be counted as three different users if you visited our site once every week for three weeks. Without these cookies, it would be difficult for us to evaluate and enhance the performance of our website.

User Cookies – We use cookies to enhance your experience by remembering your preferences so that we know how you like to use our website. This includes recognising you so that you are provided the same material and remembering you when you return to our website.

Social Sharing – We utilise third-party cookies to allow you to share material directly on social networking sites such as Facebook, Twitter, and Google+. Examples include “liking” or “tweeting” about us or our products and services. Please refer to the section below under “Third Party Cookies” for additional information.

Personalized advertising – You may have observed that when you browse websites, you are exposed to advertisements for things and services you may be interested in purchasing. The revenue generated by website owners by displaying advertisements from other parties typically covers the expense of maintaining the website and, as a result, registration and use fees are typically waived. To guarantee that the advertisements you see are relevant to you, third-party cookies may be used to gather information about your interests, such as the websites you visit and your geographic location. The presence of these cookies does not increase the quantity of advertisements displayed, but rather makes the advertisements more relevant. Please refer to the section below under “Third Party Cookies” for additional information.

How can I refuse to accept cookies?

By enabling the setting on your browser that allows you to deny the setting of cookies, you can refuse to accept cookies. However, if you choose this option, you may not be able to access certain portions of our website. Until you have configured your browser to reject cookies, our system will issue cookies when you visit our website unless you have changed your browser settings to reject cookies. The “Help” section in the toolbar of the majority of web browsers provides instructions on how to prevent your browser from accepting new cookies, how to have the browser inform you when you get a new cookie, and how to deactivate cookies entirely. Visit for additional information about cookies and how to prevent cookies from being installed or how to erase existing cookies from your hard drive.

Cookies from third-party websites

When you use our website, third parties may store some of the cookies specified in the section under “What Cookies are used on our Site?” on your device. Additionally, third parties may read cookies from your browser to collect information or offer you with content or adverts. We have no influence over these cookies or their usage by third parties. They are utilised to enable a third party to offer us with a service, such as analytics. For more information on how to disable these cookies, please visit:

  • Internet Advertising Bureau website, where you can opt-out of delivering Interest-Based Advertising cookies by some of the third parties named below; or
  • Visit the website of the World Wide Web Consortium for additional information about cookies and how to manage or delete them.

How we utilise your private information

We utilise your personal information for the following reasons:

To supply you with the specified products and services

We use your personal information to accept you as a new or returning client and to offer you with the requested products and services in accordance with our Trading Terms or Terms of Trading.

To send you service-related messages, such as updates to our Trading Terms or Terms of Trading

We use the contact information you’ve supplied so that we may communicate with you about the products and services that we offer, including notifying you of significant changes to those products and services or to the Trading Terms or Terms of Trading between us or to any other relevant information.

Direct advertising (including by third parties)

If you have consented or we otherwise have the right to do so, we may use your contact information to send you direct marketing and keep you informed about special offers for our products and services through email, SMS, postal mail, or telephone.

You may unsubscribe at any time by clicking the “Unsubscribe” link in any of our emails or by contacting us.

Our reputable business partners would also want to use your name, email address, mailing address, and phone number to send you information about related products, services, and special offers. We will only share your personal information with our partners if you have given us permission to do so. You may unsubscribe at any time by clicking the “Unsubscribe” link in any of our emails or by contacting us directly.

To monitor how you use our website, messages, and goods and services.

We use cookies and similar technologies to track your activity on our website so that we can provide you with essential features and functionality, analyse its usage, and provide you a more personalised experience.

To deliver and improve customer care

We utilise your personal information to offer and enhance our customer service to you (for example, where you have questions about our products and services).

To preserve our records and enhance data accuracy

We process personal information in the purpose of keeping and running our internal records, as would any company. This includes processing your personal information to ensure that the information we maintain about you is correct and up-to-date.

To reply to queries, complaints and disputes

We use the personal information we maintain on you to react to any inquiries or complaints you have made, or to resolve any disputes that may occur as a result of us supplying you with our products and services, in the most efficient manner possible.

To investigate, identify, and prevent fraud and abide by our legal responsibilities

In some situations, we only use your personal information to the degree necessary to comply with our legal duties, including fraud detection, investigation, and prevention. This may necessitate sharing your personal information with law enforcement officials upon request.

Justifications for processing

The law requires that we only process your personal information if we have one or more legal grounds for doing so. These are outlined in data protection legislation, and for the processing we do, we depend on a variety of distinct reasons. These are listed below:


In some situations, we process your personal information with your consent for the following purposes:

  • sending you marketing materials for our products and services;
  • sharing your name, email address, mailing address, and phone number with our trusted business partners so that they can advertise you their own related products and services;
  • doing out market research;
  • Obtaining your credit score so that we can give you the most advantageous payment conditions available.

Necessary for contract fulfilment and compliance with our legal responsibilities

We must process your contact information, payment information, and information about the business you represent in order to carry out the Trading Terms or Terms of Trading between us. Specifically, we depend on this legal basis to:

  • deliver the products and services to you;
  • communicate with you regarding the products and services that we provide to you, including notifying you of significant changes to such products and services, the Trading Terms or Terms of Trading between us, or other relevant information;
  • deliver and enhance client service;
  • inform you of modifications to our service

If you choose not to supply us with part or all of the above information, our ability to offer you with our products and services may be compromised.

In certain situations, we use your personal information solely to the degree necessary to comply with our legal requirements, such as to detect, investigate, and prevent fraud.

Necessary for the sake of our or a third party’s legitimate business interests

Sometimes it is essential to gather and use your personal information for our legitimate business interests, which are to:

  • providing you with products and services that are as advantageous and useful as possible, including by customising our communication with you and making sure you are aware of any relevant offers;
  • better understanding our consumer base will allow us to enhance our goods, services, and marketing efforts (which might also benefit you);
  • abide by our contractual responsibilities to third parties
  • design and upgrade our website in order to increase the user experience;
  • Train our personnel to give you with a superior level of customer service;
  • react to any inquiries or complaints you have made, or handle any dispute that may arise as a result of us providing you with our products or services; and
  • to guarantee that our website’s information is delivered in the most effective manner for you and your machine;
  • Ensure excellent operational management and internal administration of our business, record retention, regulatory compliance, and the exercise or defence of legal claims.

If we believe that one of your interests or basic rights and freedoms may be compromised, we will not handle your personal information unless we have another legal basis for doing so (either that we have obtained your consent to the processing or it is necessary for us to perform our contract with you or to comply with our legal obligations).

Who we share your information with

We may share your personal information with our suppliers and service providers, including other companies within our group, who perform certain business functions on our behalf and serve as “processors” of your personal information. Additionally, we may release your personal information if we are required to do so by law or to protect the rights, property, or safety of our company, our customers, or others. This includes exchanging information with other organisations for the purposes of fraud prevention in some instances.

In certain instances, the personal data we collect from you may be transferred beyond the European Economic Area (EEA) for the reasons outlined above, and such destinations may not have regulations protecting your personal data to the same degree as in the EEA. We are required by data protection law to ensure that when we or our “processors” transfer your personal data outside the EEA, it is treated safely and is protected against unauthorised users, loss or destruction, unlawful processing, and processing that is inconsistent with the purposes outlined in this Privacy Statement.

How long we save your personal information

We preserve your personal information only for as long as is required to fulfil the purpose(s) for which it was supplied. This will have various implications for different sorts of data. When calculating the appropriate retention periods, we consider the following factors:

  • legal requirement(s) under relevant law to store data for a specified time period;
  • statute of limitations in accordance with applicable legislation;
  • anticipated or current conflicts; and
  • guidelines given by pertinent data protection agencies.

If not, we delete your personal information from our systems when it is no longer required.

Your legal rights

You have the following rights with respect to your personal information:

Right to information

You have the right to receive clear, open, and readily comprehensible information on our use of your personal information and your rights. This is the reason we are presenting you with this Privacy Statement.

The right of access

You have the right to access your personal data (if we’re processing it) and other information (similar to that provided in this Privacy Policy). This is so that you are informed of and may verify that we are processing your personal information in line with applicable data protection laws.

The right to correction

You have the right to have your erroneous or missing personal information rectified.

The right to be forgotten

This is also known as the “right to be forgotten” and allows you to request the erasure or removal of your personal data if there is no compelling reason for us to continue using it. This is not a blanket right to erase; restrictions apply.

Right to limit data processing

In some situations, you have the right to “block” or suppress future use of your personal data. When processing is restricted, we may still save your personal information, but we are prohibited from using it further.

The right to transfer data

In some instances, you have the right to receive and reuse your personal information in a structured, generally used, and computer manner. You also have the right, under certain situations, to have such information sent directly to a third party.

Right to oppose to treatment

You have the right to object to our processing of your personal information for the purposes of our legitimate business interests or direct marketing (including in each case any related profiling).

Right to revoke consent for processing

If you have granted us permission to handle your personal data for a specific purpose (such as direct marketing), you have the right to revoke that permission at any time (although if you do so, it does not mean that any processing of your personal data up to that point is unlawful).

Right to lodge a complaint with the relevant data protection authorities

You have the right to file a complaint with the Information Commissioner’s Office (ICO) if you are dissatisfied with our handling of your personal data or feel that our processing of your personal data violates data protection law.

Methods of contact

If you wish to exercise your data protection rights or are dissatisfied with how we have handled your personal information, please feel free to contact us using the information provided on our website.

You can file a complaint with the Information Commissioner’s Office (ICO) if you are dissatisfied with our answer to any queries or complaints, or if you feel that our processing of your personal data does not comply with data protection legislation.

  • address correspondence to: Coombe Ln, Raynes Park, London, SW20 8NE
  • or by phoning 020 8944 7000
  • sending a message via the ICO’s website,

Links to external websites

Our website may contain links to third-party websites that are owned and maintained by third parties. This Privacy Statement does not apply to the aforementioned websites. We urge you to read the privacy policies of the other websites you visit, as they will control the use of any personal information you supply on those sites. We assume no responsibility or liability for the privacy policies of these third-party websites, and your use of them is at your own risk.

Alterations to this Privacy Statement

This Privacy Statement was last updated on May 1, 2018.

This Privacy Statement may be modified from time to time, so you should review it each time you give us with personal information.